Making Your Catalog Fundraiser A Success! An Oldie But A Goodie.


catalog fundraiser Making Your Catalog Fundraiser A Success! An Oldie But A Goodie.

Catalog fundraiser; Catalog fundraising

Catalog Fundraiser Provides A Variety of Selection

Running out of original ideas for your fundraiser?  Try revamping one of the oldest and most successful fundraising methods of all time – the catalog fundraiser!  They are easy to do and their longevity is a testament to their cost effectiveness and profitability. Whether your group is large or small and has financial backing or not, catalog fundraiser is an effective means of raising revenues for your organization.  With no financial investment and in what can only be described as a turn-key operation, catalog fundraiser can be as fun as they are successful! 

How do you make your catalog fundraiser stand out?  Here are a few tips:

1. Know your audience.

People want new and exciting things.  It’s up to you to seek out a reputable fundraising company whose products are trendy and that appeal to a wide group of people.  Put yourself in their shoes and think about what you would actually buy and why!

2. Create a social media niche for your cause. 

Facebook and Twitter are new, exciting and free technologies which offer phenomenal visibility for you and your group.  Create an online presence with information about your group including a clearly stated mission.  Also, encourage a forum atmosphere in which questions, comments and concerns can be voiced!

3. Think strategically.

Ask your fundraising company what other fundraisers are running in the area.  Research for yourself what dates might be better than others to kick off and why.  It is important to do the little things right if your organization is going to improve its current position.  And if you’d like to be at a certain point financially by a certain time, consider any and all possible avenues through which your goals and objectives may be met. Leave no stone unturned!

4.  Monitor your progress and stay positive.

At established intervals early on in the fundraising process, gage your progress through organizational assessments in order to better understand what needs to be tweaked.  Set goals to drive performance, but don’t live by them.  It is important to stay positive and to use your goals as motivation, a benchmark, rather than a necessity.

Welcome to share your catalog fundraiser success with us!


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