Does product fundraising work at the college level?
The answer to this question is yes. School-Fundraisers.com has worked with thousands of college groups throughout the country. But college fundraisers are sometimes a challenge to execute properly. They are a different breed than fundraisers at the high school, middle schools and elementary school levels. Let’s face it, college students are adults and there must be a real desire to participate in a fundraiser that requires selling. Below are some key points about college fundraisers.
School-Wide fundraisers are not practical at the college level. Once in a while, we get contacted by a school administrator that is interested in running a fundraiser for the entire college. We’ve been down that road many times in the past and they are rarely successful. The interest level is just not there by the entire student body. We will work with any group, no matter the size, but school wide fundraisers typically work at the elementary school and middle school levels. Once in a blue moon, the high school level. Colleges are better off focusing on other school fundraising endeavors while target the whole school
College fundraisers are successful for smaller groups within the college with a focused goal. A club sports team raising funds for uniforms. An honor society raising funds for their year-end banquet. A Spanish club raising funds for a trip to Portugal. A sorority raising funds for their annual retreat. These are the types of college groups where product fundraisers will work. Smaller groups where each member will benefit directly have a greater rate of success because there is incentive for members to participate. Focused mission statement and focused goals is the key for college fundraisers to be successful.
