Eco Friendly Fundraisers
In the coming w
eeks and months, we will focus on the continuing fundraising trend of environmentally friendly fundraising programs. Trends come and go in the fundraising industry, but this trend is here to stay. And that’s a good thing. Green fundraisers add to the education of our youth to take care of our planet. We’ve always felt that there are teaching aspects of running a fundraiser that students can apply in the real world: philanthropic giving, sales, marketing, promotion, budgeting, product distribution, etc. Now add taking care of the environment to the list.
What’s surprising about this green fundraising trend is that it is being driven by the students. We gathered extensive feedback from our customers (especially students) and the need for more environmentally fundraisers is at the top of the list. Couple this with school wellness policies that are moving away from unhealthy foods, eco friendly programs are a welcome change.
But as always, the real challenge is finding a product your community is willing to support. They are not going to just buy something because it’s eco-friendly. They must have a need for the product. But we think our offering will fit the bill on both of these counts. We will be releasing our 2011 product line in January, so keep an eye out for new green fundraising products to our offerings!
